Our branding journey with Morgan Jamieson

When we decided to make Jez's hobby into a little business, we knew it was important to get our branding right.

We knew we wanted our branding to reflect our values and ethos - locally produced, beautiful and able to be applied to a range of items.

After much discussion and contemplation, we came up with the name 'All Folk'. We then contacted a lovely local graphic designer, Morgan Jamieson, and gave her some (probably too) vague information and worked with her to create this logo.

It’s really important for us to support other local businesses wherever we can. So to use a designer from Geelong was a no brainer. We knew and admired Morgan’s work already so we knew she would be able to make something that we loved. 

Morgan is an absolute dream to work with, and we were thrilled with the final product. 

If anyone is in need of branding or rebranding help, we suggest you chat to Morgan!

Visit her website here - or follow her on Instagram @morgan_jamieson_design_